Search Engine Optimization
~ for Photographers ~
Having trouble with your search engine traffic?
Join the crowd!
Keeping up with the ins and outs of the search engines is enough to drive anyone over the edge.
In fact, most folks just resign themselves
to a lifetime of paying hundreds of dollars per
month for pay-per-click advertising.
When I first started playing this
game, I was right there with you - getting bills of $200-$500 per month
with Overture (pay-per-click) to keep my website at the top.
Then I got sick of it and set my mind
on beating this thing. After several months of constant reading,
taking notes, and studying my competition, I finally felt like I had the
general idea so I deleted
my entire website and started over. Three months later, my website showed
up in the natural search results right below my paid listings, so I closed
my pay-per-click accounts forever! That was the beginning of a long educational
process that continues to this day.
Now I spend Zero dollars for website
advertising and I'm right up there at the top of the
listings for every keyword I want to target. And I feel absolutely confident
that I can do the same thing for you.
Here are my Google search results as of April '08.
Searched as... { XXXX wedding photographer }
Search Terms |
Ranking |
Search Terms |
Ranking |
|
Eugene (Oregon)...... |
1, 6, 15 |
Portland, (Oregon)...... |
3, 24 |
|
| Bend, (Oregon)...... |
3 |
South Pacific...... |
9 |
|
| Corvallis, (Oregon)...... |
5 |
Tahiti...... |
2 |
|
Salem, (Oregon)...... |
1 |
Fiji...... |
7 |
|
Mexico...... |
1 |
Aruba...... |
5 |
|
Greece...... |
3 |
Barbados...... |
1 |
|
Santorini..... |
3 |
Dominican Republic...... |
2 |
|
Italy...... |
11 |
Tortola...... |
5, 6 |
|
Aspen...... |
1 |
Bahamas...... |
2 |
|
Austin (Texas)...... |
6 |
Atlantis Resort...... |
3 |
|
Hong Kong...... |
1 |
India...... |
1 |
|
Idaho...... |
1 |
Africa...... |
1 |
These are keywords I've target because these are the places I'd like to work!
Notice that in several of these keywords, I've essentially beaten every photographer in the entire country. Making it to the top of Google for a search on your own home town is normally a FAR easier feat to accomplish. Of course this varies depending on where you live. If you happen to be in New York City, then we'll have our work cut out for us. But if you're located in small town USA, your are certain to experience a quick rise to the top over your competition.
My own area of the Pacific Northwest, is full of high-tech types and still I've managed to place myself on the first page for every search phrase I've targeted.
If you're ready to tackle this problem
and put an end to
high pay-per-click advertising bills, contact me today.
full SEO Website Makeover $3,000 - $10,000
(Depending on complexity of your site and
your target market)
During our website makeover, I do an extensive review of your site to learn as much as possible about what's keeping it from getting to the top for your desired search phrases. Then I'll apply the knowledge and experience I've gained from working with the search engines to your particular situation and provide you with a wide array of solutions you can use to fix things.
I start by obtaining an exact copy of your website on disk. Then as I change and "optimize" your site, I'll create a whole new copy of your website on a hidden section of my server, so that you can review and troubleshoot any changes before they get uploaded to your real website.
Your website makeover includes a technical SEO review,
keyword research, a site architecture review, and a website text review.
The end result of all these reviews is a long list of reccomended changes.
Depending on your situation, these changes can be implemented by me, or
by your website designer.
Please note: In order to keep from competing against myself and my own photography business, I reserve the right to refuse to optimise for any of the keywords I've listed in the chart above.